Built in Lahore.
Trusted worldwide.
Since 2016, we've shipped 500+ digital products for clients across 26 countries. We're a 50-person team of engineers, designers, and strategists — headquartered in Pakistan, working for the world.
Started small.
Built to last.
GSoft started in 2016 as a small software team in Lahore — no grand strategy, just engineers taking on freelance projects and building a reputation through consistent delivery. Over the following years we grew steadily, earning a 5-star track record on Fiverr that became one of our strongest assets and opened doors to long-term clients across the UK, US, Australia, and beyond.
As our client base grew, so did our capabilities. We expanded beyond development into dedicated UI/UX, DevOps, and QA teams. In 2023 we launched a focused AI engineering practice — one of our most deliberate investments — to meet the growing demand for intelligent product features. Today we have clear specialisations across frontend, backend, mobile, AI, cloud, and design.
The last two to three years brought our biggest milestones: a Netherlands office, engineers in the UK, Australia, and Canada, and a partnership with a product company that crossed $1M ARR. None of it happened overnight — it was earned, one project at a time.
Milestones
Started as a small freelance software team in Lahore — taking on projects, building reputation through delivery.
Established a top-rated Fiverr presence. Consistent 5-star delivery built our international client base.
Scaled into a full-service studio — dedicated UI/UX, DevOps, QA, and mobile departments.
Launched a dedicated AI engineering team. Partnered with a product company that crossed $1M ARR.
Global presence across 5 countries. 500+ products shipped. Netherlands, UK, Australia, Canada.
The way we build is as
important as what we build.
These are the four principles that every GSoft engagement runs on — from the first call to the final deployment.
Radical Transparency
Weekly demos, daily standups, Loom updates. You always know exactly where your project stands — no surprises, no spin, no sudden scope changes.
Quality Over Speed
Rigorous code reviews, automated test suites, and QA sprints before every release. We don't ship until it's right — and we mean it.
Domain-First Engineering
We don't just write code — we study your market. 30+ industries and 8+ years of vertical expertise inform every decision we make.
Long-Term Partnership
From discovery to post-launch. Most of our clients have been with us for 3+ years. We measure success in relationships, not invoices.
Core in Pakistan.
Present across 5 countries.
Our engineers and leadership are spread across Pakistan, Europe, and the English-speaking world — giving clients meaningful timezone and cultural overlap, wherever they are.
Lahore
Pakistan
Global HQ
50+ engineers, designers, and strategists — our core studio operational since 2016.
Amsterdam
Netherlands
European Base
CEO-led presence serving European clients. Strategy, partnerships, and senior oversight.
Distributed
AU · UK · CA
Remote Contributors
Specialist engineers and designers in Australia, United Kingdom, and Canada — embedded in client time zones.
Trusted by 200+ clients.
Proven on every platform.
Fiverr Pro Agency
Top-rated since 2016
GSoft Consulting is a custom software development company founded in 2016 and headquartered in Lahore, Pakistan, with active clients across the United Kingdom, Netherlands, Australia, United States, Canada, and UAE. The company employs more than 50 engineers, designers, and strategists who have delivered over 500 digital products across 26 countries and 30 industries. GSoft specialises in SaaS development, web and mobile applications, UI/UX design, cloud and DevOps infrastructure, and AI integration using technologies including React, Next.js, React Native, Node.js, AWS, and LangChain. The company holds a 5.0-star rating from more than 300 verified client reviews. Engagements range from fixed-price MVPs starting at $15,000 to dedicated team models for enterprise scale-ups. Clients include funded startups and enterprise product companies in FinTech, HealthTech, E-commerce, Real Estate, and Hospitality sectors.
Ready to ship something
remarkable?
Tell us about your project. We'll get back within 24 hours with a clear scope and a free estimate — no strings attached.

